Funding
The Association for the Export of Canadian Books administers the International Marketing Assistance (IMA) component of the Book Publishing Industry Development Program (BPIDP) for the Department of Canadian Heritage (DCH). It allocates financial assistance directly to Canadian-owned and -controlled book publishers.
In administering the IMA, the objective of the AECB is to develop and sustain Canadian publishers’ export sales. In 2009-2010, the IMA is made up of two funding programs: the Export Marketing Assistance Program (EMAP) and the Foreign Rights Marketing Assistance Program (FRMAP).
In addition, the AECB administers a program designed to give publishers the opportunity to benefit from the knowledge and expertise gained from their participation in the AECB Mentoring Program and to implement a targeted marketing strategy.
